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X-WR-CALDESC:Events for The Agency Collective
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BEGIN:VEVENT
DTSTART;TZID=UTC:20250520T140000
DTEND;TZID=UTC:20250520T170000
DTSTAMP:20260418T124935
CREATED:20250326T160620Z
LAST-MODIFIED:20250623T092825Z
UID:10000117-1747749600-1747760400@www.theagencycollective.co.uk
SUMMARY:New Business Clinic Live (London)
DESCRIPTION:An afternoon of learning from experts\, upskilling with other agency owners and\, as always\, complimentary refreshments.\nOur ever-popular New Business Clinic LIVE is back\, this time at The Lightwell at Techspace 25. \nAside from the usual stuff you’d expect from an AC event (a packed-out room of agency owners enjoying free drinks and snacks)\, you’ll also be spoilt by three masterclasses\, delivered by our cherry-picked speakers. \nBook now and get: \n\nEarly-bird pricing\nAn afternoon of learning from experts\nThe chance to mingle with a room full of other agency owners\nDrinks on us (soft and…not soft)\nFree snacks of better-than-average quality\n\n___ \nWho’s Speaking?\nCatherine Watkin | Selling from the Heart – for businesses who love to serve but hate the hard sell\n“Sales doesn’t have to feel icky – it can be natural\, genuine\, and joyful.” \nAs the founder of Selling from the Heart\, Catherine Watkin teaches business owners how to win new clients without being pushy. \nShe knows how to create genuine conversations that help clients feel excited and safe about working with you\, rather than rushed into a deal. \n“You can make sales an act of service\,” says Catherine. “It shouldn’t be a pushy\, awkward manoeuvre.” \nCatherine will share: \nWhy traditional sales techniques often backfire – and what to do instead.\nHow to sell without “closing” – the secret to making your clients excited to work with you.\nThe importance of an effective follow-up – how to secure interested clients who haven’t yet sealed the deal.\nCatherine’s methodology is perfect for agency owners who hate the idea of the hard sell\, but struggle with closing the deal. \n  \nPeter Banerjea | How to Acquire Clients Abroad – US\, Europe & Beyond\nThe best way to protect your agency in an uncertain economy? \nAccording to Peter Banerjea\, the answer’s simple: you need to diversify. \n“You can’t predict shocks. But by working across markets\, you’re far less exposed if something goes wrong\,” says Peter. \nWhen Peter founded Startup Voyager\, the lack of opportunity in his native market meant looking abroad wasn’t optional — it was essential. Now\, he believes UK agency leaders face a similar choice. \nIn the current climate\, expanding abroad is no longer just an opportunity – it’s fast becoming a necessity. \nThrough his proven strategies\, Peter helped fintech brand Vinovest scale from zero SEO traffic to 100\,000 global monthly visitors in just 10 months – showing the true power of smart\, international growth. \nInterested in branching out? Peter will guide you through: \n\nWhere the biggest budgets are based and how to access them.\nThe cultural differences that could make or break global deals.\nThe operational adjustments you’ll need to make when working across borders.\nHow to position your agency to win international clients.\n\nPeter can help you to land higher-value clients\, tap into bigger opportunities\, and create stability for your agency. \n  \nAdam Faulkner | The Power of Creativity\, Conversations & Humour to Win New Business\nAdam’s marketing strategy is short but sweet: \n“Show\, don’t tell.” \nAs a digital strategist and founder of CreativeAF\, Adam Faulkner produces his best marketing material when he leans into his strengths – being creative\, starting conversations\, and using humour. \n“The best marketing shouldn’t feel like marketing\,” says Adam. \nRather than telling potential clients that he can make them stand out\, Adam proves it by creating fun\, relatable content that’s true to his brand and makes him stand out from the crowd. \nAnd this is something he thinks agencies often overlook themselves. \n“There’s never been an easier time to get your creativity in front of people – if you’re not doing it\, you’re missing out.” \nAdam will be sharing: \n\nHow creativity and humour can drive conversations.\nWhy it’s time to stop telling\, start showing and make your brand stand out.\nA simple framework for applying creativity to your own marketing.\nAdam’s approach isn’t about rewriting the marketing rulebook – it’s about showing the world what you do best.
URL:https://www.theagencycollective.co.uk/event/new-business-clinic-live-london/
CATEGORIES:Expert Event,Live Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250515T140000
DTEND;TZID=UTC:20250515T150000
DTSTAMP:20260418T124935
CREATED:20250422T150858Z
LAST-MODIFIED:20250428T113649Z
UID:10000120-1747317600-1747321200@www.theagencycollective.co.uk
SUMMARY:How Can You Get Better at Negotiating with Clients? [MEMBER EVENT]
DESCRIPTION:What actually makes a client switch agencies? \nMike Lander has spent years negotiating multi-million contracts as a buyer and seller – but when it comes to smaller agencies\, every deal counts\, no matter the size. \nAll the better if they’re profitable deals too. \n“You don’t lose clients because somebody else is cheaper\,” says Mike. “You lose them because someone else appears to offer better value.” \nFor smaller agencies\, the real challenge isn’t new business acquisition\, it’s keeping and growing the clients you’ve already got. It’s also about working out what to do when they start saying\, “We’re thinking of re-tendering the work”. \nIn this session\, negotiation practitioner and former procurement director Mike Lander\, founder of Piscari\, will show you how to: \n\nReframe client relationships around value\, not price.\nWin before clients even start talking about going to pitch.\nNegotiate more profitable contracts with less drama.\n\n“If your client leaves\, it’s usually because of two big things. They either don’t understand the economic value you bring – or you’ve messed up the relationship\,” says Mike. \nWe’ll talk about why clients really go to pitch\, how to stop them\, and what to do if they do it anyway. \nIf you’re looking to strike profitable deals\, retain clients\, or simply feel more confident handling negotiations – this one’s for you. \nThis event is for members. To join\, email Rob@theagencycollective.co.uk 
URL:https://www.theagencycollective.co.uk/event/how-can-you-get-better-at-negotiating-with-clients-member-event/
CATEGORIES:Expert Event,Member Only Events,Online Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250514T120000
DTEND;TZID=UTC:20250514T130000
DTSTAMP:20260418T124935
CREATED:20250422T150547Z
LAST-MODIFIED:20250428T113654Z
UID:10000119-1747224000-1747227600@www.theagencycollective.co.uk
SUMMARY:How to Optimise Your Agency for Cold Outreach [MEMBER ONLY]
DESCRIPTION:Agencies are geared up to convert one type of sales lead better than any other: referrals. \nSo when it’s time to go looking for new leads in the “much-maligned” cold-channel\, they’re rarely set up to convert. \n“Most agencies have creds that convert well for referrals\, so everyone convinces themselves that their collateral is in really good shape\,” says Steve Fair\, co-founder of Sponge New Business. “But it turns out that to convert referrals\, you could drop a spider in some ink and let it run around on a page and you’d still win.” \n“Cold outreach is much more demanding. And if you can’t communicate what your business can do for a client concisely\, you can’t communicate it at all.” \nIn this session\, Steve will take us through how to make your cold outreach more effective\, ensuring you leave with ideas you can put into play straight away. \nHe’ll cover the four key areas of marketing collateral: \n\nWebsite\nEmail outreach\nSocial media presence\nCreds deck\n\n“It’s a brutal segment of your prospecting plan\,” says Steve. “But there are things you can do to stay in the hunt longer and convert more of your hard-sought opportunities.” \n“Working in cold outreach is tough anyway – there’s no easy way. So you only need to find those little 1% advantages here and there.” \nIf your cold outreach strategy is in need of a refresh (or a jumpstart)\, don’t miss out on this session\, where Steve will share some of the best lead gen advice he’s picked up over 20 years of working in new business. \nThis event is for members. To join\, email Rob@theagencycollective.co.uk 
URL:https://www.theagencycollective.co.uk/event/how-to-optimise-your-agency-for-cold-outreach-member-only/
CATEGORIES:Expert Event,Member Only Events,Online Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250513T120000
DTEND;TZID=UTC:20250513T130000
DTSTAMP:20260418T124935
CREATED:20250422T150304Z
LAST-MODIFIED:20250506T075251Z
UID:10000118-1747137600-1747141200@www.theagencycollective.co.uk
SUMMARY:How Can You Nail Your Agency’s Positioning? [MEMBER ONLY]
DESCRIPTION:Even the most established agencies get it wrong. \nRoland Gurney has seen it all – cluttered websites\, vague messaging\, value props that don’t say anything. And as the founder of Treacle\, he’s made a career out of calling it out. \nThrough his ‘agency teardown’ service\, Roland goes through agency’s websites page by page\, and tries to understand what they’re about. He then tells them candidly exactly what it is they’re getting completely wrong when it comes to their positioning. \n“Sometimes it’s positioning\, sometimes it’s messaging\, sometimes it’s brand\,” he says. “But most of the time\, people are sticking plasters on a much bigger problem.” \nHe takes things back to square one to help agency leaders see and understand exactly what they’re missing\, and how they can get back on the right track – he even has a scoring system for this. \n“It’s right back to the beginning. You can keep sticking plasters on everything\, but if you’re badly positioned\, it’s obvious\,” he says. \nRoland will be taking you through all the things he’s noticed as part of his ‘teardown’ service\, and what you should be avoiding if you really want to nail your positioning. \nThis event is for members. To join\, email Rob@theagencycollective.co.uk 
URL:https://www.theagencycollective.co.uk/event/how-can-you-nail-your-agencys-positioning-member-only/
CATEGORIES:Expert Event,Member Only Events,Online Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250507T093000
DTEND;TZID=UTC:20250507T103000
DTSTAMP:20260418T124935
CREATED:20250326T131936Z
LAST-MODIFIED:20250428T113703Z
UID:10000113-1746610200-1746613800@www.theagencycollective.co.uk
SUMMARY:The Better Agency Programme: We Are Not Robots Yet! Creating Value Through Brilliant Teams [MEMBER EVENT]
DESCRIPTION:People\, Leadership & Building a Magnetic Agency \nDo you know exactly where your agency is headed? Are you enjoying the journey? And is it attracting the right people to help you grow? \nOr does it sometimes feel like a grind—running to stand still\, feeling overwhelmed\, and wondering if there’s a better way? \nIn this practical session on People and Leadership\, Nikki Gatenby will share ideas and actionable strategies to help you create a clear vision\, energize your team\, and tackle the challenges you may be wrestling with. Wherever you are on the motivation scale\, this session will give you fresh insights and a renewed sense of direction\, and no question is off-limits. \nIn this session\, you’ll discover how to: \n\nDefine a compelling agency vision that excites and motivates your team\nCreate a culture that attracts and retains the best talent\nImplement leadership practices that drive growth—while having fun along the way\n\nAbout Nikki Gatenby\nWith nearly three decades of experience leading and scaling agencies in London\, Paris\, and Brighton\, Nikki Gatenby is an in-demand agency specialist NED and cognitive behavioural coach. She’s also the author of two best-selling books on the agency journey. \nSince successfully exiting her last agency in 2019\, Nikki has been on a mission to help other good agencies become great—helping founders build highly valuable businesses while keeping the journey fun.
URL:https://www.theagencycollective.co.uk/event/the-better-agency-programme-we-are-not-robots-yet-creating-value-through-brilliant-teams-member-event/
CATEGORIES:Expert Event,Member Only Events,Online Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250430T120000
DTEND;TZID=UTC:20250430T130000
DTSTAMP:20260418T124936
CREATED:20250226T180433Z
LAST-MODIFIED:20250428T113718Z
UID:10000108-1746014400-1746018000@www.theagencycollective.co.uk
SUMMARY:Agency Energiser [OPEN EVENT]
DESCRIPTION:We love bringing Agency Founders together\, offering the opportunity to meet fellow agency humans\, connect and share challenges and ideas. \nOur founder\, Peter Czapp\, is hosting a monthly Agency Energiser call. This 60-minute call will give you an experience of what it’s like to be part of The Agency Collective.  \nThe Session:  \n\nIntro\nSpeed networking – Meet your fellow founders\nHow The AC can help your agency\nMeet an AC member \nAsk Peter anything – get answers to your challenges\n\nThroughout 2025\, Peter is providing quarterly group mentoring to Agency Collective members to help you thrive. Peter’s been helping agencies build profitable and commercially sustainable businesses for over 20 years and is excited to share what he’s learned with you. As well as working with Peter\, you’ll also have an opportunity to: \n\nAttend a monthly webinar with an industry expert to help you grow your agency \nJoin an Accountability Group of similar-sized agencies to implement what you learn\nAsk our Agency Experts questions relating to your business on Slack \nSolve your new business challenges with monthly sales & marketing clinics \nConnect with other agencies to learn\, grow and collaborate together\n\nSign up here
URL:https://www.theagencycollective.co.uk/event/find-out-more-about-the-agency-collective-4/
CATEGORIES:Expert Event,Online Events,Open Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250430T093000
DTEND;TZID=UTC:20250430T103000
DTSTAMP:20260418T124936
CREATED:20250210T144652Z
LAST-MODIFIED:20250428T113726Z
UID:10000107-1746005400-1746009000@www.theagencycollective.co.uk
SUMMARY:(Member Only Event) Community Cuppa - Speed Networking
DESCRIPTION:Community Cuppa is back with an exciting new format! Every other Friday at 10 am\, we invite the entire AC community from all three membership groups to join us for a catch-up call. \nEach session will be hosted by a different member of the AC team\, who will introduce relevant talking themes to spark engaging conversations. \nJoin these sessions to: \n– Stay informed with the latest news from The AC\, including updates on ongoing activities\, upcoming events\, and any changes being implemented.\n– Reconnect with old friends and meet new members\, strengthening our vibrant community.\n– Share your knowledge and experiences while learning from others.\n– Collaborate\, grow\, and make a positive impact together. \nDon’t miss this opportunity to connect\, share\, and grow with the AC community in our revamped Community Cuppa sessions. \nThis is a members’ event. If you would be interested in joining\, please email rob@theagencycollective.co.uk 
URL:https://www.theagencycollective.co.uk/event/member-only-event-community-cuppa-speed-networking/
LOCATION:Online
CATEGORIES:Member Only Events,Online Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250429T120000
DTEND;TZID=UTC:20250429T130000
DTSTAMP:20260418T124936
CREATED:20250304T100919Z
LAST-MODIFIED:20250428T113733Z
UID:10000110-1745928000-1745931600@www.theagencycollective.co.uk
SUMMARY:New Business Clinic: How to Build a Culture of Referrals in your Agency [OPEN EVENT]
DESCRIPTION:Referrals are one of the best ways to grow your agency—proof that you deliver great work and that people love working with you. But relying on a handful of key individuals to bring them in? That’s not a sustainable strategy. \nIn this session\, we’ll explore how to: \n\nShift referrals from being founder-led to brand-led\nBuild a culture where every client-facing team member feels confident in lead generation\nMake referrals a core part of your inbound strategy\nCreate a scalable system that keeps new opportunities flowing\n\nBy embedding referrals into your agency’s DNA\, you’ll unlock a steady stream of high-quality leads—without it all resting on your shoulders. \nSign up here
URL:https://www.theagencycollective.co.uk/event/new-business-clinic-how-to-build-a-culture-of-referrals-in-your-agency-open-event/
CATEGORIES:Expert Event,Online Events,Open Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250422T093000
DTEND;TZID=UTC:20250422T103000
DTSTAMP:20260418T124936
CREATED:20250210T144442Z
LAST-MODIFIED:20250428T113742Z
UID:10000104-1745314200-1745317800@www.theagencycollective.co.uk
SUMMARY:£0 – £500k Turnover Accountability Session [MEMBER ONLY]
DESCRIPTION:The Accountability Groups are a practical follow-up to the Growth Programme\, helping you implement expert-recommended actions. Collaborate with agency owners at a similar revenue level to address challenges and make progress on key initiatives. \nEvent Structure: \n\nIntroduction (10 min): Brief intro and overview from the AC team.\nIdeation (20-25 min): Breakout rooms to discuss strategies\, tackle questions\, and start tasks.\nStrategy (15 min): Regroup to share insights and next steps.\nImplementation (10 min): Plan what you’ll implement over the next few weeks in new breakout rooms.\n\nImportant: We recommend attending or watching the Growth Programme session beforehand. \nRefine your strategy\, collaborate\, and drive growth! \n– \nThis event is for members. To join\, email jacob@theagencycollective.co.uk or book a call here!
URL:https://www.theagencycollective.co.uk/event/0-500k-turnover-accountability-session-member-only-5/
LOCATION:Online
CATEGORIES:Member Only Events,Online Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250411T093000
DTEND;TZID=UTC:20250411T103000
DTSTAMP:20260418T124936
CREATED:20250210T144359Z
LAST-MODIFIED:20250428T113747Z
UID:10000103-1744363800-1744367400@www.theagencycollective.co.uk
SUMMARY:(Member Only Event) Community Cuppa
DESCRIPTION:Community Cuppa is back with an exciting new format! Every other Friday at 10 am\, we invite the entire AC community from all three membership groups to join us for a catch-up call. \nEach session will be hosted by a different member of the AC team\, who will introduce relevant talking themes to spark engaging conversations. \nJoin these sessions to: \n– Stay informed with the latest news from The AC\, including updates on ongoing activities\, upcoming events\, and any changes being implemented.\n– Reconnect with old friends and meet new members\, strengthening our vibrant community.\n– Share your knowledge and experiences while learning from others.\n– Collaborate\, grow\, and make a positive impact together. \nDon’t miss this opportunity to connect\, share\, and grow with the AC community in our revamped Community Cuppa sessions. \nThis is a members’ event. If you would be interested in joining\, please email rob@theagencycollective.co.uk 
URL:https://www.theagencycollective.co.uk/event/member-only-event-community-cuppa-8/
LOCATION:Online
CATEGORIES:Member Only Events,Online Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250403T093000
DTEND;TZID=UTC:20250403T103000
DTSTAMP:20260418T124936
CREATED:20250210T144316Z
LAST-MODIFIED:20250210T144316Z
UID:10000102-1743672600-1743676200@www.theagencycollective.co.uk
SUMMARY:Female Founders [MEMBER ONLY]
DESCRIPTION:Our monthly social call for female agency founders is hosted by The Agency Collective! Connect\, share experiences\, and discuss challenges with like-minded women in an informal setting. Each session features a new theme\, sparking relevant conversations and offering a chance to unwind with fellow founders. \n– \nThis event is for members. To join\, email jacob@theagencycollective.co.uk or book a call here!
URL:https://www.theagencycollective.co.uk/event/female-founders-member-only-5/
LOCATION:Online
CATEGORIES:Member Only Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250402T120000
DTEND;TZID=UTC:20250402T130000
DTSTAMP:20260418T124936
CREATED:20250326T131702Z
LAST-MODIFIED:20250428T113802Z
UID:10000111-1743595200-1743598800@www.theagencycollective.co.uk
SUMMARY:Healthcare Huddle: A Peer-Led Problem-Solving Session for Healthcare Agencies [MEMBER EVENT]
DESCRIPTION:Join us for the Healthcare Huddle\, a brand-new webinar exclusively for healthcare sector agencies within our membership. This session is designed to connect you with like-minded agency leaders\, tackle shared challenges\, and exchange insights in a collaborative setting. \nFacilitated by Louisa Pau\, an experienced agency consultant with deep expertise in the healthcare sector\, this interactive session will be an opportunity to: \n\nMeet and network with fellow healthcare agency leaders\nShare experiences and problem-solve industry-specific challenges together\nGain valuable insights from Louisa and your peers to help your agency thrive\n\nWhether you’re looking for fresh perspectives\, support from your peers\, or simply a space to discuss the unique hurdles of running a healthcare agency\, this session is for you.
URL:https://www.theagencycollective.co.uk/event/healthcare-huddle-a-peer-led-problem-solving-session-for-healthcare-agencies-member-event/
CATEGORIES:Expert Event,Member Only Events,Online Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250401T093000
DTEND;TZID=UTC:20250401T103000
DTSTAMP:20260418T124936
CREATED:20250130T102508Z
LAST-MODIFIED:20250304T163022Z
UID:10000096-1743499800-1743503400@www.theagencycollective.co.uk
SUMMARY:The Better Agency Programme: The 7 Steps to Building your Dream Agency [MEMBER EVENT]
DESCRIPTION:Looking back on 40+ years in the industry\, what advice would I give my younger self?\n\n\nPlan for the journey; it won’t be a straight path but know where you’re headed.\n\n\nBuild your dream team; you can’t do it alone; have a strong No. 2\, 3\, and 4.\n\n\nDon’t bank on your agency as your pension\, or you might be working until you’re 80.\n\n\nEnjoy the ride! Agency ownership is a privilege (and occasionally\, a delight).\n\n\n\nJoin Jonathan Leafe\, a veteran agency founder\, mentor\, and entrepreneur\, as he shares battle-tested insights from decades in the industry. From pioneering creative tech in the 90s to building and selling a £3M agency\, Jonathan has been through it all\, and now he’s here to help you avoid common pitfalls and set yourself up for success.\n\nWhat You’ll Discover in This Session:\n\n\nFinancial Planning for Agency Owners. How to grow personal wealth while running an agency.\n\n\nExit Planning Strategies. Preparing your agency for a lucrative sale or succession.\n\n\nMistakes to Avoid – The biggest financial and operational errors that can derail long-term success
URL:https://www.theagencycollective.co.uk/event/the-better-agency-programme-what-no-one-tells-you-about-running-an-agency-member-event/
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250326T120000
DTEND;TZID=UTC:20250326T123000
DTSTAMP:20260418T124936
CREATED:20241211T135922Z
LAST-MODIFIED:20250306T143424Z
UID:10000082-1742990400-1742992200@www.theagencycollective.co.uk
SUMMARY:Agency Energiser [OPEN EVENT]
DESCRIPTION:We love bringing Agency Founders together\, offering the opportunity to meet fellow agency humans\, connect and share challenges and ideas. \nOur founder\, Peter Czapp\, is hosting a monthly Agency Energiser call. This 60-minute call will give you an experience of what it’s like to be part of The Agency Collective.  \nThe Session:  \n\nIntro\nSpeed networking – Meet your fellow founders\nHow The AC can help your agency\nMeet an AC member \nAsk Peter anything – get answers to your challenges\n\nThroughout 2025\, Peter is providing quarterly group mentoring to Agency Collective members to help you thrive. Peter’s been helping agencies build profitable and commercially sustainable businesses for over 20 years and is excited to share what he’s learned with you. As well as working with Peter\, you’ll also have an opportunity to: \n\nAttend a monthly webinar with an industry expert to help you grow your agency \nJoin an Accountability Group of similar-sized agencies to implement what you learn\nAsk our Agency Experts questions relating to your business on Slack \nSolve your new business challenges with monthly sales & marketing clinics \nConnect with other agencies to learn\, grow and collaborate together\n\nSign up here
URL:https://www.theagencycollective.co.uk/event/find-out-more-about-the-agency-collective-3/
CATEGORIES:Open Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250325T120000
DTEND;TZID=UTC:20250325T130000
DTSTAMP:20260418T124936
CREATED:20250210T144047Z
LAST-MODIFIED:20250304T100634Z
UID:10000101-1742904000-1742907600@www.theagencycollective.co.uk
SUMMARY:New Business Clinic: Build Your Powerful Agency Brand [OPEN EVENT]
DESCRIPTION:Many brilliant agencies struggle with weak brand propositions. This session provides tools and a mindset to strengthen your agency’s brand\, stand out\, and attract ideal clients. Ideal for growth-focused agencies aiming to build a brand that reflects their vision. \n\nLeverage your agency’s unique qualities to create a focused brand\, proposition\, and content strategy.\nAlign marketing\, culture\, hiring\, and sales for greater impact.\nUse the Agency XO Framework to structure your approach and stand out in the market.\n\n  \nMark Ellis\, Founder of Agency Extraordinary \nWith 25 years of agency experience\, Mark Ellis created the Agency XO Framework to help agencies craft clear\, powerful brand narratives that drive success. \nSign up here 
URL:https://www.theagencycollective.co.uk/event/new-business-clinic-build-your-powerful-agency-brand/
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2025/02/Mark.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250320T093000
DTEND;TZID=UTC:20250320T103000
DTSTAMP:20260418T124936
CREATED:20250210T142919Z
LAST-MODIFIED:20250210T142919Z
UID:10000097-1742463000-1742466600@www.theagencycollective.co.uk
SUMMARY:£1M+ Turnover Accountability Session [MEMBER ONLY]
DESCRIPTION:The Accountability Groups are a practical follow-up to the Growth Programme\, helping you implement expert-recommended actions. Collaborate with agency owners at a similar revenue level to address challenges and make progress on key initiatives. \nEvent Structure: \n\nIntroduction (10 min): Brief intro and overview from the AC team.\nIdeation (20-25 min): Breakout rooms to discuss strategies\, tackle questions\, and start tasks.\nStrategy (15 min): Regroup to share insights and next steps.\nImplementation (10 min): Plan what you’ll implement over the next few weeks in new breakout rooms.\n\nImportant: We recommend attending or watching the Growth Programme session beforehand. \nRefine your strategy\, collaborate\, and drive growth! \n– \nThis event is for members. To join\, email Rob@theagencycollective.co.uk 
URL:https://www.theagencycollective.co.uk/event/1m-turnover-accountability-session-member-only-4/
LOCATION:Online
CATEGORIES:Member Only Events
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/11/1m-A.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250319T093000
DTEND;TZID=UTC:20250319T103000
DTSTAMP:20260418T124936
CREATED:20250210T142954Z
LAST-MODIFIED:20250210T143357Z
UID:10000098-1742376600-1742380200@www.theagencycollective.co.uk
SUMMARY:£500k – £1M+ Turnover Accountability Session [MEMBER ONLY]
DESCRIPTION:The Accountability Groups are a practical follow-up to the Growth Programme\, helping you implement expert-recommended actions. Collaborate with agency owners at a similar revenue level to address challenges and make progress on key initiatives. \nEvent Structure: \n\nIntroduction (10 min): Brief intro and overview from the AC team.\nIdeation (20-25 min): Breakout rooms to discuss strategies\, tackle questions\, and start tasks.\nStrategy (15 min): Regroup to share insights and next steps.\nImplementation (10 min): Plan what you’ll implement over the next few weeks in new breakout rooms.\n\nImportant: We recommend attending or watching the Growth Programme session beforehand. \nRefine your strategy\, collaborate\, and drive growth! \n– \nThis event is for members. To join\, email rob@theagencycollective.co.uk
URL:https://www.theagencycollective.co.uk/event/500k-1m-turnover-accountability-session-member-only-4/
LOCATION:Online
CATEGORIES:Member Only Events
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/11/500k-1m-A.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250318T093000
DTEND;TZID=UTC:20250318T103000
DTSTAMP:20260418T124936
CREATED:20250210T143243Z
LAST-MODIFIED:20250210T143243Z
UID:10000099-1742290200-1742293800@www.theagencycollective.co.uk
SUMMARY:£0 – £500k Turnover Accountability Session [MEMBER ONLY]
DESCRIPTION:The Accountability Groups are a practical follow-up to the Growth Programme\, helping you implement expert-recommended actions. Collaborate with agency owners at a similar revenue level to address challenges and make progress on key initiatives. \nEvent Structure: \n\nIntroduction (10 min): Brief intro and overview from the AC team.\nIdeation (20-25 min): Breakout rooms to discuss strategies\, tackle questions\, and start tasks.\nStrategy (15 min): Regroup to share insights and next steps.\nImplementation (10 min): Plan what you’ll implement over the next few weeks in new breakout rooms.\n\nImportant: We recommend attending or watching the Growth Programme session beforehand. \nRefine your strategy\, collaborate\, and drive growth! \n– \nThis event is for members. To join\, email jacob@theagencycollective.co.uk or book a call here!
URL:https://www.theagencycollective.co.uk/event/0-500k-turnover-accountability-session-member-only-4/
LOCATION:Online
CATEGORIES:Member Only Events
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/12/0-500-A-2-819x1024-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250314T093000
DTEND;TZID=UTC:20250314T103000
DTSTAMP:20260418T124936
CREATED:20250210T143847Z
LAST-MODIFIED:20250210T143847Z
UID:10000100-1741944600-1741948200@www.theagencycollective.co.uk
SUMMARY:(Member Only Event) Community Cuppa
DESCRIPTION:Community Cuppa is back with an exciting new format! Every other Friday at 10 am\, we invite the entire AC community from all three membership groups to join us for a catch-up call. \nEach session will be hosted by a different member of the AC team\, who will introduce relevant talking themes to spark engaging conversations. \nJoin these sessions to: \n– Stay informed with the latest news from The AC\, including updates on ongoing activities\, upcoming events\, and any changes being implemented.\n– Reconnect with old friends and meet new members\, strengthening our vibrant community.\n– Share your knowledge and experiences while learning from others.\n– Collaborate\, grow\, and make a positive impact together. \nDon’t miss this opportunity to connect\, share\, and grow with the AC community in our revamped Community Cuppa sessions. \nThis is a members’ event. If you would be interested in joining\, please email rob@theagencycollective.co.uk 
URL:https://www.theagencycollective.co.uk/event/member-only-event-community-cuppa-7/
LOCATION:Online
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/12/BLANK_Community-Cuppa_3-2048x2048-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250306T093000
DTEND;TZID=UTC:20250306T103000
DTSTAMP:20260418T124936
CREATED:20241220T092627Z
LAST-MODIFIED:20250210T143732Z
UID:10000090-1741253400-1741257000@www.theagencycollective.co.uk
SUMMARY:Female Founders [MEMBER ONLY]
DESCRIPTION:Our monthly social call for female agency founders is hosted by The Agency Collective! Connect\, share experiences\, and discuss challenges with like-minded women in an informal setting. Each session features a new theme\, sparking relevant conversations and offering a chance to unwind with fellow founders. \n– \nThis event is for members. To join\, email jacob@theagencycollective.co.uk or book a call here!
URL:https://www.theagencycollective.co.uk/event/female-founders-member-only-4/
LOCATION:Online
CATEGORIES:Member Only Events
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/12/FF-2_1-1-2048x2048-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250305T093000
DTEND;TZID=UTC:20250305T103000
DTSTAMP:20260418T124936
CREATED:20241220T092421Z
LAST-MODIFIED:20241220T092421Z
UID:10000088-1741167000-1741170600@www.theagencycollective.co.uk
SUMMARY:Better Agency Programme: People x Process: The Steps to Success [MEMBER EVENT]
DESCRIPTION:Attracting\, retaining\, and developing talent in your agency isn’t something you can leave to chance. It requires intentional\, inclusive steps to ensure your people feel valued\, supported\, and motivated to deliver their best work. In this session\, Claire Quansah will cover: \n\nThe essential people-focused processes every agency needs to succeed\nPractical frameworks for onboarding\, line management\, and team development\nSimple actions to make your agency’s culture and processes more inclusive\nHow to keep your team on track and performing at their peak\n\nAbout Claire Quansah \nWith nearly two decades of experience in PR and communications agencies\, Claire has led major client accounts\, driven operations\, and spearheaded business development. Today\, as the founder of Quansah Consulting\, she works with agencies to help them get their processes and people strategies in order. \nThrough her consultancy\, Claire focuses on equipping growing agencies with the skills and systems they need to thrive. Whether it’s addressing client service consistency\, implementing inclusive people development practices\, or streamlining operations\, Claire ensures leaders can focus on the work they love—and their teams can focus on delivering results.
URL:https://www.theagencycollective.co.uk/event/better-agency-programme-people-x-process-the-steps-to-success-member-event/
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/11/Claire-Square.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250226T093000
DTEND;TZID=UTC:20250226T103000
DTSTAMP:20260418T124936
CREATED:20241220T093042Z
LAST-MODIFIED:20250210T143536Z
UID:10000093-1740562200-1740565800@www.theagencycollective.co.uk
SUMMARY:(Member Only Event) Community Cuppa - Speed Networking
DESCRIPTION:Community Cuppa is back with an exciting new format! Every other Friday at 10 am\, we invite the entire AC community from all three membership groups to join us for a catch-up call. \nEach session will be hosted by a different member of the AC team\, who will introduce relevant talking themes to spark engaging conversations. \nJoin these sessions to: \n– Stay informed with the latest news from The AC\, including updates on ongoing activities\, upcoming events\, and any changes being implemented.\n– Reconnect with old friends and meet new members\, strengthening our vibrant community.\n– Share your knowledge and experiences while learning from others.\n– Collaborate\, grow\, and make a positive impact together. \nDon’t miss this opportunity to connect\, share\, and grow with the AC community in our revamped Community Cuppa sessions. \nThis is a members’ event. If you would be interested in joining\, please email rob@theagencycollective.co.uk 
URL:https://www.theagencycollective.co.uk/event/member-only-event-community-cuppa-6/
LOCATION:Online
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/12/BLANK_Community-Cuppa_3-2048x2048-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250225T140000
DTEND;TZID=UTC:20250225T170000
DTSTAMP:20260418T124936
CREATED:20241211T133254Z
LAST-MODIFIED:20241211T133335Z
UID:10000079-1740492000-1740502800@www.theagencycollective.co.uk
SUMMARY:New Business Clinic Live (London)
DESCRIPTION:New Business Clinic\, Live – 25th February 2025 \n2 pm – 5 pm | The Chapel\, Elm Tree\, Marylebone\, London \nGenerating new business is a crucial yet often challenging part of being an agency founder. Love it or loathe it. It’s something you can’t ignore. That’s why we’re excited to invite you to the New Business Clinic Live —a one-of-a-kind event designed to help you master the art of client acquisition and agency growth. \nJoin us for an afternoon packed with actionable insights\, expert advice\, and strategies that will transform how you approach new business. We’ve curated an impressive lineup of speakers\, each a leader in their field\, to help you unlock the next level of success for your agency. \nThe Line-up \nLuca Senatore: Beyond the Proposal: Building a Sales Machine for Your Agency \nLuca is dedicated to helping digital agencies break the feast-or-famine cycle by building predictable\, profitable sales systems. In this talk\, he will share actionable insights from over 20 years of experience working with 500+ agencies. \nThis session will cover: \n\nHow to use motivating questions to refine your agency’s positioning.\nDeveloping a sales process that consistently attracts qualified leads.\nImplementing practical tips\, real-world examples\, and proven strategies to boost your agency’s sales performance.\n\nLuca is a sales leader focused on helping agencies achieve sustainable growth. He led teams to record success at Google\, built a UK agency\, created a mentoring program for small agencies\, and authored The Agency: Build – Grow – Repeat. A sought-after speaker\, he shares insights on growing successful agency businesses. \nAreej AbuAli: A Fireside Chat \nIn this one-off fireside chat\, we’ll uncover how Areej founded Women in Tech SEO and her secret to growing her community so quickly. Areej is an international speaker\, a Google Women Techmaker ambassador\, a UN Women UK delegate\, and a published author of Community Building for Marketers. \nAreej AbuAli is the founder of Women in Tech SEO\, a global digital marketing community. Founded in 2019\, Women in Tech SEO has over 10\,000 global members and 60\,000 followers who connect through online groups and in-person conferences in the UK\, Europe and USA. \nGavin Willis: The 3 P’s Formula: Drive Change and Win New Business \nGavin Willis\, founder and CEO of Search Seven\, will reveal how prioritising Corporate Social Responsibility (CSR) can inspire your team\, engage your community\, and drive meaningful new business growth. In this session\, Gavin will share: \n\nHow balancing **People\, Purpose\, and Profit** creates a thriving business culture\nThe role of CSR in building stronger partnerships and client relationships\nPractical tips to integrate giving back into your agency’s ethos and operations\n\nAs the founder of Search Seven\, a search marketing agency with a mission for social good\, Gavin has built a business specialising in SEO and Paid Media while positively impacting the community. Acting as a company ambassador\, Gavin champions his team’s great work\, fosters community connections\, grows partnerships\, and organizes charity events.
URL:https://www.theagencycollective.co.uk/event/7873/
LOCATION:The Chapel\, Elm Tree\, Marylebone\, London
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/12/Square.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250225T093000
DTEND;TZID=UTC:20250225T100000
DTSTAMP:20260418T124936
CREATED:20241211T135917Z
LAST-MODIFIED:20250109T134316Z
UID:10000081-1740475800-1740477600@www.theagencycollective.co.uk
SUMMARY:Find out more about The Agency Collective
DESCRIPTION:Join founder Peter Czapp for a 30-minute workshop exploring the benefits of being part of the community. It’s also a chance to meet other prospective members and ask any questions you might have. \nSign up here
URL:https://www.theagencycollective.co.uk/event/find-out-more-about-the-agency-collective-2/
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/12/Workshop-3.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250220T093000
DTEND;TZID=UTC:20250220T103000
DTSTAMP:20260418T124936
CREATED:20241219T134651Z
LAST-MODIFIED:20241219T134651Z
UID:10000084-1740043800-1740047400@www.theagencycollective.co.uk
SUMMARY:£1M+ Turnover Accountability Session [MEMBER ONLY]
DESCRIPTION:The Accountability Groups are a practical follow-up to the Growth Programme\, helping you implement expert-recommended actions. Collaborate with agency owners at a similar revenue level to address challenges and make progress on key initiatives. \nEvent Structure: \n\nIntroduction (10 min): Brief intro and overview from the AC team.\nIdeation (20-25 min): Breakout rooms to discuss strategies\, tackle questions\, and start tasks.\nStrategy (15 min): Regroup to share insights and next steps.\nImplementation (10 min): Plan what you’ll implement over the next few weeks in new breakout rooms.\n\nImportant: We recommend attending or watching the Growth Programme session beforehand. \nRefine your strategy\, collaborate\, and drive growth! \n– \nThis event is for members. To join\, email jacob@theagencycollective.co.uk or book a call here!
URL:https://www.theagencycollective.co.uk/event/1m-turnover-accountability-session-member-only-3/
LOCATION:Online
CATEGORIES:Member Only Events
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/11/1m-A.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250219T093000
DTEND;TZID=UTC:20250219T103000
DTSTAMP:20260418T124936
CREATED:20241219T134733Z
LAST-MODIFIED:20241219T134733Z
UID:10000085-1739957400-1739961000@www.theagencycollective.co.uk
SUMMARY:£500k – £1M+ Turnover Accountability Session [MEMBER ONLY]
DESCRIPTION:The Accountability Groups are a practical follow-up to the Growth Programme\, helping you implement expert-recommended actions. Collaborate with agency owners at a similar revenue level to address challenges and make progress on key initiatives. \nEvent Structure: \n\nIntroduction (10 min): Brief intro and overview from the AC team.\nIdeation (20-25 min): Breakout rooms to discuss strategies\, tackle questions\, and start tasks.\nStrategy (15 min): Regroup to share insights and next steps.\nImplementation (10 min): Plan what you’ll implement over the next few weeks in new breakout rooms.\n\nImportant: We recommend attending or watching the Growth Programme session beforehand. \nRefine your strategy\, collaborate\, and drive growth! \n– \nThis event is for members. To join\, email rob@theagencycollective.co.uk
URL:https://www.theagencycollective.co.uk/event/500k-1m-turnover-accountability-session-member-only-3/
LOCATION:Online
CATEGORIES:Member Only Events
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/11/500k-1m-A.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250218T093000
DTEND;TZID=UTC:20250218T103000
DTSTAMP:20260418T124936
CREATED:20241219T134917Z
LAST-MODIFIED:20241219T135407Z
UID:10000086-1739871000-1739874600@www.theagencycollective.co.uk
SUMMARY:£0 – £500k Turnover Accountability Session [MEMBER ONLY]
DESCRIPTION:The Accountability Groups are a practical follow-up to the Growth Programme\, helping you implement expert-recommended actions. Collaborate with agency owners at a similar revenue level to address challenges and make progress on key initiatives. \nEvent Structure: \n\nIntroduction (10 min): Brief intro and overview from the AC team.\nIdeation (20-25 min): Breakout rooms to discuss strategies\, tackle questions\, and start tasks.\nStrategy (15 min): Regroup to share insights and next steps.\nImplementation (10 min): Plan what you’ll implement over the next few weeks in new breakout rooms.\n\nImportant: We recommend attending or watching the Growth Programme session beforehand. \nRefine your strategy\, collaborate\, and drive growth! \n– \nThis event is for members. To join\, email jacob@theagencycollective.co.uk or book a call here!
URL:https://www.theagencycollective.co.uk/event/0-500k-turnover-accountability-session-member-only-3/
LOCATION:Online
CATEGORIES:Member Only Events
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/12/0-500-A-2-819x1024-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250212T093000
DTEND;TZID=UTC:20250212T103000
DTSTAMP:20260418T124936
CREATED:20241122T134107Z
LAST-MODIFIED:20241218T123035Z
UID:10000078-1739352600-1739356200@www.theagencycollective.co.uk
SUMMARY:Better Agency Programme: The Ultimate Sales Strategy Framework [MEMBER ONLY]
DESCRIPTION:When it comes to the commercial success of your consulting firm\, it is not hyperbole to say ‘sales’ is everything. Without sales\, you have no business. To build a sustainable\, successful consulting business\, there are some questions you really should be able to answer: \n\nWhere will your revenue come from in the next 12 months?\nWhat are you doing to deliver improvements at every stage of the sales process?\nHow do you best manage your pipeline to enable you to make informed business decisions?\n\nAbout Marc Jantzen \nMarc is the founder of The Consultancy Growth Network. He has a background in leading performance improvement programmes with some of the world’s leading brands\, including Virgin\, O2 and Barclays. Marc is a business growth specialist who previously built and sold his own consultancy business to Capita. He now mentors consultancy business owners\, enabling them to achieve their growth objectives. \nMarc’s underlying belief is that we are all work in progress\, and no matter how successful you are\, there is always so much more to learn. \n– \nThis event is for members. To join\, email rob@theagencycollective.co.uk
URL:https://www.theagencycollective.co.uk/event/the-ac-growth-programme-the-ultimate-sales-strategy-framework-member-only/
LOCATION:Online
CATEGORIES:Member Only Events
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/11/Marc.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250207T093000
DTEND;TZID=UTC:20250207T103000
DTSTAMP:20260418T124936
CREATED:20241220T093018Z
LAST-MODIFIED:20241220T093018Z
UID:10000092-1738920600-1738924200@www.theagencycollective.co.uk
SUMMARY:(Member Only Event) Community Cuppa
DESCRIPTION:Community Cuppa is back with an exciting new format! Every other Friday at 10 am\, we invite the entire AC community from all three membership groups to join us for a catch-up call. \nEach session will be hosted by a different member of the AC team\, who will introduce relevant talking themes to spark engaging conversations. \nJoin these sessions to: \n– Stay informed with the latest news from The AC\, including updates on ongoing activities\, upcoming events\, and any changes being implemented.\n– Reconnect with old friends and meet new members\, strengthening our vibrant community.\n– Share your knowledge and experiences while learning from others.\n– Collaborate\, grow\, and make a positive impact together. \nDon’t miss this opportunity to connect\, share\, and grow with the AC community in our revamped Community Cuppa sessions. \nThis is a members’ event. If you would be interested in joining\, please email rob@theagencycollective.co.uk 
URL:https://www.theagencycollective.co.uk/event/member-only-event-community-cuppa-5/
LOCATION:Online
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/12/BLANK_Community-Cuppa_3-2048x2048-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250206T093000
DTEND;TZID=UTC:20250206T103000
DTSTAMP:20260418T124936
CREATED:20241220T092600Z
LAST-MODIFIED:20241220T092600Z
UID:10000089-1738834200-1738837800@www.theagencycollective.co.uk
SUMMARY:Female Founders [MEMBER ONLY]
DESCRIPTION:Our monthly social call for female agency founders is hosted by The Agency Collective! Connect\, share experiences\, and discuss challenges with like-minded women in an informal setting. Each session features a new theme\, sparking relevant conversations and offering a chance to unwind with fellow founders. \n– \nThis event is for members. To join\, email jacob@theagencycollective.co.uk or book a call here!
URL:https://www.theagencycollective.co.uk/event/female-founders-member-only-3/
LOCATION:Online
CATEGORIES:Member Only Events
ATTACH;FMTTYPE=image/png:https://www.theagencycollective.co.uk/wp-content/uploads/2024/11/December-e1725373241835.png
END:VEVENT
END:VCALENDAR